For the same model year, dealers ask 34 points more than private sellers; a salvage title knocks off about 11%; GA is the cheapest state at -8% and WA the priciest at +46%; a four-wheel drive Focus asks +77% against the median of its model year.
Ford Focus price by model year
| Year | Typical price | Spread | Listings |
|---|---|---|---|
| 2018 | 2.6× | 50 | |
| 2017 | 4.8× | 73 | |
| 2016 | 3.7× | 97 | |
| 2015 | 2.5× | 90 | |
| 2014 | 2.9× | 172 | |
| 2013 | 4.5× | 95 | |
| 2012 | 3.9× | 98 | |
| 2011 | 3.2× | 30 | |
| 2010 | 3.8× | 52 | |
| 2009 | 3.7× | 31 | |
| 2008 | — | 24 | |
| 2007 | — | 26 | |
| 2006 | — | 16 | |
| 2005 | — | 17 | |
| 2004 | — | 10 | |
| 2003 | — | 7 | |
| 2002 | — | 6 |
For the 2012 model year, the Ford Focus has a median asking price of $3,650; the Buick Verano asks $5,999 and the Kia Forte Koup $4,000. It is the cheapest of the three, 39% below the priciest.
Dealer or private seller
On the Ford Focus the dealer markup works out at 34% over a private sale of the same year.
| Seller | Listings | vs median year | Average asked |
|---|---|---|---|
| Private seller | 1,621 | -2.6% | $4,196 |
| Dealer | 1,228 | +31.2% | $6,091 |
What a branded title costs
| Title | Listings | vs median year | Average asked |
|---|---|---|---|
| Clean title | 2,614 | +13.1% | $5,045 |
| Rebuilt | 98 | -7.3% | $4,259 |
| Salvage | 70 | -11.1% | $3,943 |
Branded titles are harder to insure, finance and resell, so check the exact car first: run its VIN against the records.
How fast price falls with mileage
Measured on the 2014 Focus, the model year with the most listings, so age does not mix in. Between the 25–50k and 200–225k bands the asking price falls 66%.
| Mileage | Price drop | Listings |
|---|---|---|
| 25–50k miles | 15 | |
| 50–75k miles | 40 | |
| 75–100k miles | 71 | |
| 100–125k miles | 128 | |
| 125–150k miles | 126 | |
| 150–175k miles | 68 | |
| 175–200k miles | 31 | |
| 200–225k miles | 15 |
From the 25–50k band to 100,000 miles the asking price falls about 28%; the next 100,000 miles take off another 53%, so this car loses more of its value later.
Which options hold value
The single biggest swing on a Ford Focus is drivetrain: 4WD asks +77% against the median of its own model year.
| Item | Option | Listings | vs median year |
|---|---|---|---|
| Drivetrain | Four-wheel drive | 50 | +77.3% |
| Drivetrain | Front-wheel drive | 1,816 | +12.1% |
| Transmission | Manual | 333 | +72.9% |
| Transmission | Automatic | 2,433 | +3.5% |
Where it's cheaper
States where the Ford Focus asks least and most, measured against the national median for each model year. Most expensive is WA at +46%, cheapest GA at -8% — 54 points apart, which on a $4,390 car is roughly $2,357.
| State | Listings | vs national median |
|---|---|---|
| GA | 89 | |
| FL | 238 | |
| TX | 217 | |
| NY | 66 | |
| OH | 117 | |
| PA | 71 | |
| CO | 100 | |
| OR | 218 | |
| AZ | 79 | |
| WA | 220 |
Asking prices are the market. What is that car worth?
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Frequently asked questions
How much does a used Ford Focus cost?
The median asking price is $4,390 across 3,214 live listings. A 2002 asks about $2,900 and a 2018 about $6,900. The most listed year is 2014, at $4,800.
Is a used Focus cheaper than a Buick Verano?
Yes. For the 2012 model year the Focus has a median asking price of $3,650 and the Buick Verano $5,999, so the Focus asks 39% less.
Is it cheaper to buy a Focus from a private seller?
Yes. Against the median for the same model year, dealers ask 31.2% above and private sellers 2.6% below, a gap of about $2,332 on a 2018 at $6,900.
How much value does a Focus lose per 25,000 miles?
About 14% of the asking price for every 25,000 miles on the 2014 Focus, measured from the 25–50k band to the 200–225k band. To price one car by its year and mileage, use the Ford Focus valuation tool.
How much less is a salvage-title Focus worth?
A salvage-title Focus asks 11% less than the median for its model year (70 listings): about $766 off a 2018 at $6,900.
Where is the cheapest place to buy a Focus?
Of the states with enough listings, GA asks least at -8.0% against the national median, and WA most at +45.7%. On the typical $4,390 Focus that spread is about $2,357.
Why do Focus prices for the same year vary so much?
Among 73 listings of the 2017 Focus, the priciest tenth asks 4.8× what the cheapest tenth does: $15,995 against $3,299.
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