What the numbers say

A 2021 Toyota RAV4 still asks 60% of what a 2026 one does — that's how much value it holds after 5 years. Among 87 suvs we price, that ranks #12, above the 46% class median. The steepest single-year drop comes at year 1 (−23.4%), after which losses ease to about 7.7% a year. Mileage costs it 41%: the same car reads 100k–150k instead of Under 40k miles. Calculated from 1,562 listings.

31
Years priced
$41,774
2026 median
1,562
Listings
60%
Kept after 5 yrs
#12
of 87 suvs

Toyota RAV4 value by year

The newest RAV4 at under half the 2026 price is the 2018, with a median asking price of $17,900 (43% of it).

FIG.01·Toyota RAV4 Value by Year
YearTrade-inMedianDealerListings
2026$39,990$41,774$45,99011
2025$27,900$31,999$38,52693
2024$21,999$30,877$39,24476
2023$23,605$29,900$37,24955
2022$16,994$27,750$33,20060
2021$16,500$24,995$31,99977
2020$16,900$22,995$30,24066
2019$15,500$20,995$26,99555
2018$12,900$17,900$22,96193
2017$12,645$16,495$21,90084
2016$11,500$15,400$19,79581
2015$9,400$12,995$16,98895
2014$8,000$11,799$15,99562
2013$7,300$11,850$15,72494
2012$4,500$9,900$13,90075
2011$5,500$8,999$13,70082
2010$4,200$7,999$10,61660
2009$4,995$7,500$12,14361
2008$3,590$7,495$9,99562
2007$2,950$6,950$9,99561
2006$2,500$5,288$8,80027
2005$2,999$3,900$7,50021
2004$1,600$4,995$6,90023
2003$1,750$3,700$6,50015
2002$2,900$4,300$6,49512
2001$2,500$3,900$7,9959
2000$1,995$6,455$7,99912
1999$1,800$3,500$5,99514
1998$1,200$2,650$7,5008
1997$3,000$3,400$5,1958
1996$2,400$4,000$7,00010
ROWS 31·SOURCE ForCar · Toyota RAV4

How the Toyota RAV4 depreciates

FIG.02·Toyota RAV4 Depreciation Curve — Median Value by Year
202620222018201420102006200219981996$41,774$27,750$17,900$11,799$7,999$5,288$4,300$2,650$4,000
RANGE $41,774 → $4,000·SOURCE ForCar · Toyota RAV4

The newest Toyota RAV4 has a median asking price of $41,774; a 30-year-older one runs about $4,000 — roughly 90% lost over 30 years (compare the typical depreciation curve by age).

Does the Toyota RAV4 hold value better than its rivals?

Over the same 5 years the Jeep Wrangler keeps 56%, the Honda CR-V 59% and the Honda Pilot 47%, against 60% for the RAV4. The RAV4 holds value better than the Jeep Wrangler, Honda CR-V and Honda Pilot.

FIG.03·Toyota RAV4 vs SUVs — Value Retention
01
Land Cruiser103%
02
Tucson73%
03
Encore GX72%
04
4-Runner70%
05
Crosstrek67%
06
Escape66%
07
RDX64%
08
Rogue63%
09
Kona63%
10
Grand Cherokee L63%
11
Seltos62%
12
RAV460%
TOP 12·UNIT % of 2026 price retained·SOURCE ForCar · 1,562 listings

The Toyota RAV4 market right now

FIG.04·Toyota RAV4 Market — Asking Price Range by Year
199620002004200820122016202020242026$4,000$6,455$4,995$7,495$9,900$15,400$22,995$30,877$41,774
RANGE $4,000 → $41,774·SOURCE ForCar · 5,408 listings
This is the median line. Pro plots all 5,408 Toyota RAV4 listings on this chart and flags every under-market deal.Upgrade to Pro →

Adjust your Toyota RAV4 value for mileage

Crossing 100k miles costs a Toyota RAV4 about 41% of its under-40k asking price:

FIG.05·Toyota RAV4 — Price by Mileage Band
01
Under 40k miles520 listings$32,875
02
40k–100k812 listings$25,640
03
100k–150k344 listings$19,495
04
Over 150k88 listings$14,969
TOP 4·UNIT median asking price·SOURCE ForCar · 1,764 listings

Trade-in, private-party & dealer price

Trade-in / low
$40k
Private-party
$42k
Dealer / high
$46k
FIG.06·Toyota RAV4 — Trade-in vs Private-Party vs Dealer
01
Trade-in — a dealer pays you10th percentile$39,990
02
Private-party — you sell itmedian · typical price$41,774
03
Dealer retail — a lot charges90th percentile$45,990
TOP 3·UNIT $ · 2026 Toyota RAV4·SOURCE ForCar · 11 listings

For a 2026 Toyota RAV4: a dealer trade-in offer is around $39,990, selling private-party nets about $41,774, and a lot asks near $45,990 — a $6,000 spread on the same car.

What sellers really ask, from our own listings: for the same model year, the RAV4 costs a median 6% more from a dealer than from a private seller, across the 8 recent model years with enough of both. Title, state and mileage effects are on the Toyota RAV4 price page.

FIG.07·Toyota RAV4 — Dealer vs Private-Seller Asking Price
Model yearPrivate seller (listings)Dealer (listings)Dealer vs private
2026$43,000 (7)$44,211 (46)+3%
2025$31,000 (35)$32,448 (196)+5%
2024$28,900 (39)$31,998 (174)+11%
2023$32,425 (30)$29,950 (125)−8%
ROWS 4·SOURCE ForCar · US listings since June 2026, by seller type
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More on the Toyota RAV4

Toyota RAV4 value FAQ

How much is a Toyota RAV4 worth?

It depends mostly on the model year: in our listings the median asking price runs from $2,650 to $41,774 across 31 model years. A 2026 is worth about $41,774, the median of 11 listings.

How much does mileage cut a Toyota RAV4's value?

Among RAV4s from the last eight model years, those with under 40,000 miles ask a median $32,875, and those with over 150,000 miles ask $14,969; crossing 100,000 miles alone costs about 41%.

Which Toyota RAV4 year is the best value?

The newest RAV4 at under half the 2026 price is the 2018, with a median asking price of $17,900 (43% of it).

Is a Toyota RAV4 cheaper from a dealer or a private seller?

Usually from a private seller: for the same model year, dealers ask a median 6% more, across 8 recent model years in our listings.

Does the RAV4 hold value better than the Jeep Wrangler?

Yes: over 5 years the RAV4 keeps 60% of its value and the Jeep Wrangler 56%, by the median asking prices of the 2026 and 2021 model years.

Toyota RAV4 values from 1,562 US listings, model years 1996–2026, rebuilt every 6 hours. These are asking prices, not sale prices. Last updated Nov 2026. — ForCar Reviewed by , founder of ForCar.
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